Sun care market is heating up

March 20, 2006

Spring is almost here and that means consumers will be heading outdoors. What new products are available to protect their skin from harmful UVA/UVB rays? Here's a look at some of the hot entries:

Spring is almost here and that means consumers will be heading outdoors. What new products are available to protect their skin from harmful UVA/UVB rays? Here's a look at some of the hot entries:

Banana Boat UltraMistUltra Sunblock SPF 30 ContinuousClear Spray is the second new item. The spray is intended to provide protection in "even the hard-to-reach places."

Then there's Banana Boat UltraMist Dark Tanning SPF 4 Continuous Lotion. The lotion contains tropical oil and cocoa butter to help prevent dryness and peeling and has a banana-coconut-rum fragrance.

For consumers who prefer to get a tan without exposure to the sun, there's Banana Boat UltraMist Summer Color Sunless Airbrush Self-Tanner with Bronzer.

The products mentioned above range in price from $6.77 to $9.99.

For the younger set, Banana Boat Kids Tear-Free Sunblock is now available in SPF 30 for $5.99 to $7.99 and SPF 50 for $6.77 to $9.49.

Yet another product for kids, Banana Boat Baby Tear-Free Sunblock SPF 50, is now available. The lotion contains titanium dioxide and is fragrance-free. The suggested price is $6.77-$9.49.

Neutrogena is coming out with Fresh Cooling Body Mist Sunblock. The PABA-free sunblock features a light water mist that cools as it provides skin with protection. It is available in SPF 30 and 45.

Neutrogena is also unveiling Age Shield Sunblock. It is designed to be waterproof and sweatproof. Its ingredients include vitamins A, C, and E. The sunblock comes in a 4-oz. tube and is available in SPF 30 and 45.

Finally, Neutrogena is unwrapping Moisture Rich Sunless Tanner, available in medium and deep shades. The product is intended to provide a tan in two to four hours. It contains SPF 20.

Schering-Plough HealthCare Products is introducing Coppertone Kids ContinuousSpray Sunscreen in SPF 50 and Coppertone Continuous Dry Oil Spray Sunscreen in SPF 10.