Rx to OTC drug switches making a comeback

Rx to OTC drug switches are forecast to increase in the coming years, according to a new study by Kalorama.

There are 14 prescription drugs that exceed $20 billion in sales in 2006 that may have the potential to reach the over-the-counter market in four years. Prescription-to-OTC switches were frequent in 2006 and 2007 and, according to a new report by