New cold, cough, and flu OTCs to the rescue

November 8, 2004

Given the shortage of the flu vaccine and the recommendation by the Centers for Disease Control & Prevention to limit the shot to high-risk groups, this cough, cold, and flu season may hit unprotected children and adults especially hard. What products are available to help ease uncomfortable flu symptoms?

Given the shortage of the flu vaccine and the recommendation by the Centers for Disease Control & Prevention to limit the shot to high-risk groups, this cough, cold, and flu season may hit unprotected children and adults especially hard. What products are available to help ease uncomfortable flu symptoms?

Another new entry from Pfizer is Children's PediaCare Medicated Freezer Pops. Available in Glacier Grape and Polar Berry Blue, the pops are in a nondrowsy formulation and alcohol free and are intended to relieve coughs for up to eight hours. The suggested reatil price is $5.69.

McNeil is also unveiling Children's Tylenol Meltaways for ages two to six and Jr. Tylenol Meltaways for ages six to 11. Each product contains acetaminophen. Children's Meltaways come in flavors of bubble gum, grape punch, and wacky watermelon. Jr. Tylenol Meltaways are available in bubble gum and grape punch flavors.

Infants' Advil Fever Concentrated Drops is another entry from Wyeth Consumer Healthcare. The product contains ibuprofen to reduce fever and relieve pain. The dye-free product is available in white grape flavor, and is intended for children aged six months to 23 months.