Expanding Revenue Streams in Independent Pharmacy: Strategies for Today and the Future

When it comes to expanding pharmacy services and improving overall reimbursement, independent pharmacy locations must understand the basics of medical billing, value-based care, community partnerships, and the myriad opportunities available every day for community pharmacies to expand.

“It can feel really overwhelming to think of creating a net-new service, being a credentialed provider,” said Tara Pfund, PharmD, chief strategy officer with the Cascadia Pharmacy Group. “What type of technology would you use to submit your claims? Will they be paid? A lot of times I see pharmacy teams putting it off until they’ve got enough time. If you don’t put the big rocks in first, you’ll never get them in at all.”

At the Total Pharmacy Solutions Summit Summer 2025 event, Pfund hosted a session titled “Expanding Revenue Streams in Independent Pharmacy: Strategies for Today and the Future.” Sponsored by American Associated Pharmacies (AAP), Pfund’s presentation received AAP support because of the organization’s close relationship with the Cascadia Pharmacy Group.

“AAP is one of America's largest independent pharmacy organizations, a national cooperative of more than 2000 member pharmacies,” according to AAP. “Cascadia Pharmacy Group represents more than 40 of those member locations. Cascadia’s CEO, Jeff Harell, is chairman of AAP’s board of directors and also currently serves as president of NCPA’s board and a member of the AlignRx board.”

Through insights from a representative of both AAP and the Cascadia Pharmacy Group, watch Pfund’s full-length presentation as she dives into current and future developments on the financial side of pharmacy and what opportunities for expanded services may arise.

Explore more of our coverage from the Total Pharmacy Solutions Summit Summer 2025: Revenue Stream Diversification.