Charleston, W.V., tops market for diabetes meds purchases

April 2, 2007

Charleston, W.V., is the market with the highest incidence of people who purchased medicine for diabetes over the past year, according to Scarborough Research. Of consumers in this market, 15% are diabetes medication purchasers, followed by Knoxville, Tenn. (14%), Memphis (11%), Columbus, Ohio (11%), and Tulsa, Okla. (11%).

Charleston, W.V., is the market with the highest incidence of people who purchased medicine for diabetes over the past year, according to Scarborough Research. Of consumers in this market, 15% are diabetes medication purchasers, followed by Knoxville, Tenn. (14%), Memphis (11%), Columbus, Ohio (11%), and Tulsa, Okla. (11%). Eight percent of all consumers nationally purchased diabetes medications. Walgreens is the No. 1 national drugstore brand among diabetes medication purchasers during the past year, with more than 3.1 million (18%) consumers, followed by CVS (17%), Wal-Mart (16%), Rite Aid (8%), and Eckerd (4%). Scarborough Research is a market research firm that identifies consumer and retail behaviors in the U.S.

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