Bringing the Buzz: Public Relations Strategies to Increase Your Pharmacy’s Reach
Writing op-eds, speaking at community centers, and participating in local 5K events are just a few ways to generate buzz about your pharmacy–for free.
Nalmefene Nasal Spray for Emergency Opioid Overdose Treatment Gets FDA Approval
The newly FDA-approved prescription product delivers nalmefene to the nasal cavity to reverse the effects of opioid overdose.
Should Health Care Workers Keep Wearing Masks With Patients Now That the COVID-19 Public Health Emergency Is Over?
According to commentaries published in the Annals of Internal Medicine, doctors remain split on the question.
Avoid These Independent Pharmacy Marketing Pitfalls
Marketing costs money, so be sure to spend wisely.
Creating and Leveraging Community Partnerships That Last
Sometimes, paid advertising isn’t the best way to get the word out.
Employment Status, Contraceptive Use, and the ACA
According to a recent study, the association between employment status and contraceptive use observed in a period before the Affordable Care Act (ACA) was not found after the ACA ended.
3 Ways to Use Your Pharmacy Software to Market & Grow Your Business
Pharmacists Find Marketing Success With Instagram, TikTok
Pharmacists can reach the members of their community through creative use of social media platforms such as Instagram and TikTok.
Inaccurate Labeling of Melatonin Gummies Cause for Concern for Pediatric Consumption
The Challenges Of Keeping Proper Inventory in Pharmacy
Keeping inventory in pharmacy is already difficult. And keeping stock of dangerous substances like opioids requires even more caution.
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